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From plastic to paper
A small lid with a big impact
We want to make it easier to feel good – without compromising the health of our planet. That's why we're constantly working to reduce our environmental footprint. Our packaging is a crucial part of this effort.
Together with Blue Ocean Closures, we became the first in the world to launch a fibre-based screw cap for food supplements on our Magnesium product – an innovation that quickly gained international attention, won two awards at the PackNorth Awards, and was hailed as a 'game-changer' in the industry.
Now, we're taking the next step: switching to paper lids on all our jars. This significantly reduces our plastic consumption – and for you, our customer, it's just as easy to use as before. Same contents – less plastic.
However, a large-scale change takes time. During a transition period, you may find products with both plastic and paper lids in stores and online.
Of course, both are equally safe, secure, and recyclable – just different on the outside.
95% less plastic
Same seal, same quality
Easy to recycle
Thank you for joining us on the journey towards a healthier life – and a healthier planet.
Why choose a fibre lid?
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1. Reduce plastic waste:
Plastic pollution is a global problem. The fibre lid is made from renewable materials and is 100% recyclable.
2. Reduce your ecological footprint:
By choosing the fibre lid, you are taking an active step towards a more sustainable lifestyle.
3. Support companies that take responsibility:
Great Earth is committed to reducing our environmental impact and creating a better future.
Change takes time
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Change takes time
During a transition period, you may therefore receive products with either a plastic or a paper lid.
The contents are always the same. The quality is always Great Earth
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