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OUR QUALITY
Quality + sustainability = a perfect match. Our products are designed and produced with ingredients of the absolute highest quality, so you get exactly what you need and nothing more. This helps us avoid wasting the planet's resources unnecessarily. Everything we do aims to be the best in its class!
For us at Great Earth, quality and sustainability go hand in hand. Our vision, 'Good Life – Great Earth', is built on the conviction that when people feel good, the planet feels better too. This philosophy permeates everything we do, from product development to delivery. We design and produce our food supplements with ingredients of the absolute highest quality, ensuring you get precisely what you need – nothing more, nothing less. This reduces unnecessary resource waste.
Constant innovation is part of our DNA. We were the first in Sweden to offer refill packaging for food supplements and, in 2024, we launched the world's first fibre-based screw cap for food supplements, saving 2.6 tonnes of plastic annually. Read more about our sustainability work HERE.
Safety and Transparency at Every Step
Your safety is our highest priority. While we naturally comply with the Swedish Food Agency's regulations, our commitment to quality extends much further. We systematically manage risks throughout the entire value chain and place high demands on our suppliers. For us, meeting basic requirements isn't enough; we aim to set the standard for the entire industry. We choose not to rely solely on our manufacturers' certificates, which is why we have certified our entire operation – from purchasing and supplier management to warehousing and leadership.
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ISO 22000 – Global Control Across the Entire Value Chain
As further proof of our uncompromising focus on safety, Great Earth is now ISO 22000 certified. This international standard for food safety covers our entire operation – from how we select our suppliers and manage procurement, to warehousing and strategic management decisions. By certifying the entire company, we ensure our rigorous quality standards are met at every stage, even after the products have left the factory. This makes us one of the few Swedish companies in the industry to have control over the entire chain, rather than relying solely on the certificates of external manufacturers.
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A Common Language for Quality and Safety
The journey to ISO 22000 certification has been an inclusive one, with all employees participating in building and refining the systems and routines required for the future of food safety. For us, this certification is more than just a piece of paper; it's a common language of quality that allows us to guarantee the same high level of safety whether our products are sold in Gävle, Munich, or Madrid. With nearly 40 years of experience, we now use this standard as a solid foundation to continue delivering the market's most transparent and safe food supplements.